NEWS: IT’S ON BITCHES! – WIND mobile launches in Canada to take on incumbents BELL and ROGERS
December 16, 2009 by Richard Budman ·
Some mobile relief must be needed when you get a big crowd of people and media to brave the frigid cold of Toronto for the official launch of a new mobile brand and store in Canada – WIND.
Even more impressive, the crowd was awaiting the unveiling of a big outdoor statue – which turned out to be… how shall I describe it… a cool dude? I can only read from it (and the accompanying dedicated plaque) – a big announcement to the other carriers that a 4th player is here to shake things up in the Canadian mobile industry.
WIND, owned by Globalive Communications, opened its first retail outlet along Toronto’s harbourfront today and the company is planning other stores across the country as the network is soon rolled out in Vancouver, Ottawa and Edmonton.
Has a truly different alternative and mobile cost relief finally come to Canadians?
“This statue commemorates Flippy, Mr. Ideas, FlowerGal and the thousands of other Canadians who rose up against an unresponsive mobile industry. It was upon the immortal thoughts of this online community – who made proclamations like, “NO CONTRACTS… Do this and I will be your customer forever” and “it would be nice to NOT have limits” – that a movement was born. Their brave ideas gave rise to the dialogue which gave rise to WIND mobile – the first wireless company to be led by the people and a testament to the truth that conversations always make things better.” – WINDmobile.ca statue plaque
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